Editorial Mission

Diabetic Living empowers people living with diabetes to make healthier choices, every day. We provide support, inspiration, and actionable advice. The result: our readers get more active, better understand their condition, and know how to manage their day-to-day care. Plus, we help people cook more and eat healthier, with recipes that are easy and accessible but most importantly delicious! Diabetes can be tough. That’s why Diabetic Living is there every step of the way, to help readers take charge so they can live their best lives.

Audience Profile

rate base 500,000
frequency 4 times
readership 6,357,000
median age 70 years
median household income $57,200
own home 63%
median home value $193,963
female/male ratio 80/20

Source: MRI Fall 2017, Publisher-Defined Prototype;
Subscriber Audience Profile Study, based on a sample size of 629 adults;
June 2018 AAM Statements