Editorial Mission

Where Good Taste, Meets Good Health.

At EatingWell we love to cook and eat! Our approach to food and nutrition is balanced, but there’s no compromising when it comes to taste. Whether it’s a weeknight or an occasion to entertain, EatingWell delivers flavor-packed recipes from around the world. We celebrate fresh ingredients and the farmers, artisans and chefs who bring them to our table. We give readers a better way to live healthy, feel happy and look great.


EatingWell has built a core audience of loyal subscribers and faithful newsstand buyers who are passionate about good food, creative cooking, nutritional health and vitality. Rate base is at 1,000,000 in 2017, up from 750,000 in 2013. Continued strategic growth is projected with an emphasis on quality sources.

Source: MRI Spring 2017; MRI Starch 2016;
June 2017 AAM Statements