Editorial Mission
Parents Latina understands the common threads that connect our diverse audience of millennial Latina mamás: raising happy, healthy kids who are rooted in their family’s heritage. Through the shared experience of other moms and dads, we inspire them to pass on their traditions and celebrate their culture every day. We cover the topics parents care most about, such as health, education, and nutrition, from an authentic Latino perspective. As a welcome part of their community, we’re there so that they can relish every moment of mamí-hood with confidence, humor, and plenty of pride.
Audience Profile
rate base | 850,000 |
frequency | 6 times |
readership | 3,400,000 |
median age | 34 years |
median household income | $58,898 |
own home | 50% |
median home value | $314,516 |
female/male ratio | 86/14 |
Source: MRI Doublebase 2019, Publisher-Defined Prototype;
June 2019 AAM Statements