Editorial Mission
In a world of endless images and infinite choices, we sharpen her vision of the life she wants to live. Better Homes & Gardens stimulates creativity, delivers know-how, and surprises her with fresh ideas she can make her own. We power her passion to live a more colorful life.
Audience Profile
| rate base | 7,600,000 |
| frequency | 12 times |
| readership | 35,393,000 |
| median age | 53 years |
| median household income | $68,642 |
| own home | 74% |
| median home value | $228,256 |
| female/male ratio | 81/19 |
Source: MRI Doublebase 2018; MRI Starch 2017;
June 2018 AAM Statements