Editorial Mission

PEOPLE is a cultural force for good.

We define celebrity, drive conversation and inspire action. We are an everyday escape, taking our audience inside the lives of the world’s most intriguing people and making them an integral part of the cultural conversation. We are a trusted source, enriching their lives with indispensable service and social connection. We celebrate ordinary people doing extraordinary things and shine a light on positivity to be a force for good in a challenging world.

Audience Profile

rate base 3,400,000
frequency 52 times
readership 33,652,000
median age 49 years
median household income $75,711
own home 65%
median home value $273,721
female/male ratio 71/29

Source: MRI-Simmons Doublebase 2020; June 2020 AAM Statements